Our Purpose

Live Consciously

Our purpose is to serve. This is our guiding principle. It’s more than creating deliciously purposeful tea. It’s working to make things better. It’s supporting quality, sustainability, and social responsibility locally, nationally, and globally.

We’re in This Together

Our goal is to make every place we touch better. Whether that’s supporting 750 cardamom producing families in Alta Verapaz in rural Guatemala through organic certifications and drying processes, or our work with the Hillside Organic Tea Cooperative in Sorwathe, Rwanda where we source our black tea, or our work with Oregan-based charities to better the community where we’re headquartered, we know all of us are in this together.

Do it Right
Then do it Better

Since day one, Yogi has been about doing what’s right. At the same time, we know we can always be better. That’s why we’re always working to improve the way we do things. It’s this mindset that’s led us to create tea bags with no plastics, packaging that’s printed using vegetable-based inks, and tea cartons made from 100% recycled paperboard. It’s also led us to work with anyone, even other tea companies, because here it’s not about competing to increase profits, it’s about collaborating to help us, our industry, and the world, be better.

Move Beyond Expectation

We’re expected to make deliciously purposeful tea. And that’s important to us. But we want to do so much more than what is expected. We’re a certified B-Corp, proving that our business can thrive while putting people before profit. All of our ingredients are sourced 100% from controlled ecological farms. We’re part of the Ethical Tea Partnership, the world’s leading organization for promoting sustainability in the tea industry. It’s more than tea. It’s more than certifications. It’s creating a better world by going beyond what’s expected.

Our Philosophy in Action

Our Packaging

FSC®-certified paper in our boxes and compostable, plastic-free tea bags.

100% Organic Teas

Not only for tea taste and quality, but the people who harvest our ingredients.

Your Well-Being Company

Our Story

Creating naturally delicious, high-quality teas.


Our Process

Supporting quality, sustainability and social responsibility.